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Only 23% of SEOs Currently Implementing AMP, 50% Believe it Will Affect Rankings

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Here is a very interesting article about google 's AMP project and I would like to share with everyone. In case you don't know what AMP is, it is Google's Accelerated Mobile Pages project. You can find more detail in my previous post: http://onlinemarketingart.blogspot.com/2016/04/what-is-ampgoogles-accelerated-mobile.html In an exclusive study conducted by  SEO PowerSuite , some revealing findings were uncovered as to how SEOs are responding to Google’s Accelerated Mobile Pages project two months out. The goal of the study was to identify SEOs’ awareness of the AMP launch, gauge the impact they believe it will have on mobile search results, and learn actions they plan to take as a result. SEO PowerSuite surveyed 385 SEO professionals from both North America and Europe. The sample group represented a mix of in-house SEOs, SEOs who work for their own companies, agency SEOs, and outside consultants. Do SEO’s Know About AMP? As you may expect, most SEOs are at leas
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What Is AMP(Google’s Accelerated Mobile Pages)?

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What Is AMP? AMP is a way to build web pages for static content that render fast. AMP in action consists of three different parts: AMP HTML AMP JS Google AMP Cache AMP HTML  is HTML with some restrictions for reliable performance and some extensions for building rich content beyond basic HTML. The  AMP JS  library ensures the fast rendering of AMP HTML pages. The  Google AMP Cache  (optionally) delivers the AMP HTML pages. AMP HTML AMP HTML is basically HTML extended with custom AMP properties. The simplest AMP HTML file looks like this: <!doctype html> <html ⚡ > <head> <meta charset= "utf-8" > <link rel= "canonical" href= "hello-world.html" > <meta name= "viewport" content= "width=device-width,minimum-scale=1,initial-scale=1" > <style amp-boilerplate >body { -webkit-animation : -amp-start 8s steps ( 1 , end ) 0s 1 normal both ; -moz-animation : -
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